Charities - How to Build an Effective Digital Strategy
Discover why many charities are missing out on digital opportunities—and how a smarter strategy can drive donations, deepen connections, and futureproof your impact.
About the report
Digital isn’t just another channel—it’s a strategic imperative. Yet up to half of UK charities still lack a digital strategy. That gap presents not only a risk, but an opportunity. Drawing on insight from charity leaders, digital experts, and real-world success stories, this guide breaks down what modern digital success looks like in the sector.
Inside, you'll find:
- The 10 biggest challenges charities face in 2025
- Practical strategies for building a cohesive digital roadmap
- Expert advice from Pancreatic Cancer Action and Richmond Group
- How to combine emotional storytelling with seamless digital experiences
- A step-by-step framework for achieving sustainable digital growth
Whether you’re a grassroots nonprofit or a national organisation, this report will help you reimagine your digital future—and start building it today.